Welcome to what we have learned

We achieved our position of leadership in the global pet food industry by helping manufacturers make the most of our nourishing natural ingredients.

Along the way, we have gained significant expertise in the key aspects of pet food palatability, pet nutrition, and pet food protection – as well as the responsibility of managing it sustainably. We are happy to share our knowledge with you!

Pet food palatability

White Paper | Afraid of biases and risk of false conclusions? Discover how to avoid the traps of palatability measurement

White Paper

Ensuring reliable palatability measurement

When conducted properly, palatability testing is a useful scientific and marketing tool pet food manufacturers can rely on to make strategic decisions. However, the risk of generating false conclusions from palatability trials exists due to biases that can appear if protocols and panels are not properly controlled.
Symrise Pet Food's experts in palatability measurement have established several good practices to avoid measurement biases. They include the careful qualification of the animals, the perfect control of testing conditions (time, duration, ration...), but also the respect of animal well-being. Indeed, representative and reliable answers can only be obtained with healthy, happy and unstressed pets!
 

Authors: Christelle Tobie - Panelis Business Development Manager @Symrise Pet Food - & Claire Larose Forges - Chef de Projets Panelis EMEA @Symrise Pet Food

Want to know more about this White Paper? Contact us here

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Pet food palatability

White Paper | Afraid of biases and risk of false conclusions? Discover how to avoid the traps of palatability measurement

White Paper

Ensuring reliable palatability measurement

When conducted properly, palatability testing is a useful scientific and marketing tool pet food manufacturers can rely on to make strategic decisions. However, the risk of generating false conclusions from palatability trials exists due to biases that can appear if protocols and panels are not properly controlled.
Symrise Pet Food's experts in palatability measurement have established several good practices to avoid measurement biases. They include the careful qualification of the animals, the perfect control of testing conditions (time, duration, ration...), but also the respect of animal well-being. Indeed, representative and reliable answers can only be obtained with healthy, happy and unstressed pets!
 

Authors: Christelle Tobie - Panelis Business Development Manager @Symrise Pet Food - & Claire Larose Forges - Chef de Projets Panelis EMEA @Symrise Pet Food

Want to know more about this White Paper? Contact us here

Receive our publication

Pet food palatability

White Paper | Afraid of biases and risk of false conclusions? Discover how to avoid the traps of palatability measurement

White Paper

Ensuring reliable palatability measurement

When conducted properly, palatability testing is a useful scientific and marketing tool pet food manufacturers can rely on to make strategic decisions. However, the risk of generating false conclusions from palatability trials exists due to biases that can appear if protocols and panels are not properly controlled.
Symrise Pet Food's experts in palatability measurement have established several good practices to avoid measurement biases. They include the careful qualification of the animals, the perfect control of testing conditions (time, duration, ration...), but also the respect of animal well-being. Indeed, representative and reliable answers can only be obtained with healthy, happy and unstressed pets!
 

Authors: Christelle Tobie - Panelis Business Development Manager @Symrise Pet Food - & Claire Larose Forges - Chef de Projets Panelis EMEA @Symrise Pet Food

Want to know more about this White Paper? Contact us here

Receive our publication

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