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This means palatability must be a critical part of your strategy to ensure your product is consumed and repurchased. Because it also makes mealtime a shared happy moment, palatability reinforces the bond between the pet and owner – an emotional connection with strong positive implications for your brand.
Palatability is the no. 1 factor in pet owners’ purchase decisions is the taste their pets prefer
Our palatability expertise is based on a holistic approach that combines an extensive knowledge of:
PET FOOD ATTRIBUTES
Physical & chemical properties
ANIMAL SPECIFICITIES
Sensory apparatus and individual preferences
OWNERS’ EXPECTATIONS
Pets’ and owners’ relationship & product presentation
DEEP UNDERSTANDING OF PETS AND OWNERS
unique knowledge of pets’ mealtime preferences and behaviors with Panelis – and of owners’ expectations with Yummypets
EXCELLENCE IN PRODUCT DEVELOPMENT
innovative solutions powered by strong research capabilities and developed through a holistic approach to animal, owner, and product
HIGH QUALITY STANDARDS AND PROCESS MASTERY
product quality, performance, and availability guaranteed through our plants worldwide, thanks to standardized manufacturing processes
PROXIMITY TO CUSTOMERS
global network of factories and sales offices with dedicated local teams, ensuring excellence through resourceful, responsive customer service
COMMITMENT TO REDUCED ENVIRONMENTAL IMPACT
eco-designed products and factories adhering to strict environmental standards
Pet owners have become “pet parents,” with demanding expectations for the foods they provide these beloved family members. This phenomenon now shapes market trends and influences product conceptions like never before.
Whether your operation is large or small, you need the right palatability solutions to support your product’s positioning, from standard all the way to the super premium category.
We offer palatability solutions for cats and dogs, in liquid and powder forms, that are ideally suited to your products and your process.
SPF has a broad range of palatability enhancers to support your pet food claims and market positioning.
Based on your needs and regulatory constraints, we provide you the solution delivering palatability enhancers with the right performance and answering your specific claim requests such as naturality, sustainability, and functionality support.
Performance of our palatability solutions is attested by expert panels of cats and dogs, selected from the 1,100 pets that are housed and cared for in our Panelis measurement centers.
More than 100 tests provide the confidence you need in our palatability products – covering development from design to industrialization!
Committed to the fight against climate change, SPF developed the eco-design matrix to assess and improve the environmental impacts of our products throughout their life cycle, from sourcing to customer delivery.
We have the expertise, solutions, and tools to meet your highest expectations for environmental care.
Beyond high-value products, we deliver expert support and complete capabilities throughout your product-development process.
Let our teams answer all your questions.
The way in which palatability enhancers are applied to kibbles is key. From dosage to mixing, discover handy tips to make the most of palatant potential.
Discover why cats and dogs don’t eat in the same way
Performance, security, sustainability… discover the multiple benefits of palatants from alternative sources.
